Kellogg CMC Library: Marketing: Learn More About a Company

Analyst Reports: Companies

Impress a Recruiter With Your Company Knowledge

MarketLine Company Reports can be found in EMIS - search by company name and then on the search results page click Reports under Categories and Company under Topics to filter for MarketLine and GlobalData company reports.

Emerging Markets Information Service (EMIS)
Register for a personal account with your Kellogg email address if prompted to log in.

Business news and intelligence, and company, industry, financial, economic, and political information from emerging market countries in Latin America, Asia, and Europe, as well as the US. Includes corporate profiles, financial statements, industry and analyst reports, capital market quotes and indices, macroeconomic statistics and forecasts, legal and regulatory information, and opinion polls. Also contains MarketLine Company Reports for many companies.

Watch a brief on how to find industry and company reports

AdForum
Internationally focused database that provides information on 20,000 agencies and 120,000 campaigns in all media, including audio and video.

Financial Information on Public Companies:

Capital IQ
Features detailed financial data on public and private companies, investment firms, M&A, private equity, and capital transactions, as well as extensive information on people. Screener tool allows you to screen for companies, equities, transactions, people and more, based on more than 5,000 financial and 3,000 qualitative data points.

- Create your own account using your Kellogg email address. SSO is not available for this resource.
- Capital IQ is available ONLY to Kellogg students, faculty and staff with an active Kellogg email address.
- Capital IQ Use Agreement: Capital IQ is for academic and career research purposes only.
- The Excel plug-in is not available under the Kellogg access to this platform.

NOTE: You must use GlobalProtect VPN to access the database if you are connecting from off-campus.

Access information for FTMBA students
Access information for Evening & Weekend MBA students
Access information for Executive MBA students

If you've already created an account, log in at CapiltalIQ.com

Mergent Market Atlas
Corporate information covering over 50,000 US and foreign public companies, current and historical (past 15 years). Company profiles include key company statistics, financials, ratios, business segments, ESG/sustainability info, stock market values and ownership data, executive compensation data, and downloadable company reports.
Access SEC and SEDAR filings, LSEG stock rating reports, ESG rating reports, Key Comparisons for ICB Industries, FTSE Russell ICB Industry Reports, Russell US Indexes, Economic Leading Indicators analysis, US Economic Snapshot & Advance Retail Sales for 3-Year, 10-Year, and 20-Year data, and Dun & Bradstreet's Country Insight reports.