PMM Podcasts
- CHURN.FMHear from founders and subscription economy pros working in product, marketing, customer success, support, and operations roles across different stages of company growth.
- Getting to Market with Cody BernardDeconstructing the world’s best product launches for an inside look into what it takes to successfully bring a new product to market.
- Product Marketing Alliance PodcastsCovers storytelling, go-to-market, careers, customer and market research, plus exclusive interviews with stellar PMM names.
Contact Us!
Email cmclibrary@kellogg.northwestern.edu with any questions.
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Product Marketing Management Explained
- Product Marketing Alliance: What is Product Marketing?Insight into product marketing, including examples, frameworks, how it differs from product management and from other marketing roles, and more.
- Product Marketing CommunityFree on-demand sessions with PMM insight from the product marketing community.
Interview Prep
- Exponent This link opens in a new window
Learn to beat tech interviews directly from the FAANG employees who ask them. Sign up for an account with your Kellogg email to access custom tools for acing the tech interview built by experts for future experts, including interactive lessons and a peer mock interview matching platform.
Check out Exponent's Complete PMM Interview Course for the fundamentals of acing the PMM interview, including sample question & answer content on process and marketing skills.
- RocketBlocks (Kellogg Portal) This link opens in a new window
All-in-one interview preparation drills and key concept reviews for Consulting, Product Management, Strategy & Biz Ops, Product & Data Analytics, Product Marketing Management, and Tech & Consulting Behavioral Interview Prep. Select the best module for you, or combine any together if you're exploring multiple career paths.
If you are a NEW USER the School Code is: kelloggcmc
Please email cmclibrary@kellogg.northwestern.edu if you need assistance getting access.
Also check out the RocketBlocks Blog! Features general and company-specific interview prep and advice for breaking into Consulting, Product Management, Product Marketing Management, & Strategy & Biz Ops, with advice from industry leaders.
- RocketBlocks: Mastering go-to-market strategy interview questionsAn overview of GTM strategy questions in PMM interviews, including example questions and sample answers.
