- WSJ: Media and Marketing
Create an account with your Kellogg email address and download the app for your desktop, phone or tablet.
- Ad Age
Full HTML text available in Business Source Premier. Sign up for the Ad Age Wake-Up Call newsletter for daily highlights of the most important Ad Age reporting.
- Adweek Digital This link opens in a new window
Adweek is the leading source of news and insight serving the brand marketing ecosystem, with award-winning coverage that reaches an engaged audience of more than 6 million professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps. As a touchstone of the advertising and marketing community, Adweek is an unparalleled resource for leaders across multiple industries. Adweek Digital currently requires the use of GlobalProtect VPN for off-campus access.
- The New York Times - Media
Create an account with your Kellogg email address and download the app for your desktop, phone or tablet.
- Cut to Kellogg: Kellogg Media & Entertainment Club PodcastCut to Kellogg is a podcast that strives to share media and entertainment industry insights with past, present, and future Kellogg students by interviewing guests who have a unique perspective on the space. Hosted and produced by Kellogg MBA students.
- Entertainment Industry Magazine ArchiveContains primary sources for studying the history of the film and entertainment industries, from the era of vaudeville and silent movies through to 2000. US and UK trade magazines covering film, music, broadcasting and theater are included, together with film fan magazines and music press titles.
- Hollywood Reporter NewslettersSign up for their morning newsletter called Today in Entertainment, a daily brief about what matters and what's interesting in Hollywood.
- Morning Media Newsfeed from AdweekSubscribe to this newsletter for updates and jobs in the media industry.
- Nielsen InsightsBlog from Nielsen on global consumer and media insights. Includes "The Gauge" monthly TV viewing market share tracker.
- VentureBeat NewslettersSign up for the GB Daily newsletter for gaming professionals seeking an edge, with expert analysis of industry-shaping tech like gen AI and AR/VR and updates on market shifts and strategies.
