Research an industry through the latest business news. In our Business News Guide you'll find:
Email cmclibrary@kellogg.northwestern.edu with any questions.
Do you have feedback for us? Please let us know!
It is very important to do your research into how the industry operates, especially if you have never worked in the industry before. What are the trends? Who are the competitors?
The best places to start looking for industry information are in IBISWorld (US industry reports), Emerging Markets Information Service (global & international regional industry reports), Mergent Intellect (industry reports related to specific companies) and Statista (market statistics and data).
Need help walking through the resources below? Watch our screencast:
To access industry reports on Mergent Intellect, search for a large public company in that industry and go to the Industry Details tab on the company's profile, then click the blue page icon to access the Dun & Bradstreet First Research Industry Reports, as shown below:
MergentOnline --> Industry Analysis tab --> Search by Industry
Passport is a global market research database providing insight on industries, economies and consumers worldwide, helping our clients analyze market context and identify future trends impacting businesses globally.
For industry analysis, go to the Industries tab at the top of the page, then choose from the available categories.
If you want to go deeper into your industry research, please refer to one of the industry research guides from the list below. Once you select the industry research guide below, select the Learn More About an Industry tab to find databases and other resources that best cover that specific industry.
Example: Private Equity --> Learn More About an Industry
Industry Research Guides: